CNP announces a new partnership agreement with One Pro Cycling, competing at UCI Continental level, co-founded by England cricketer Matt Prior.
CNP will supply One Pro Cycling with high protein flapjacks, energy drinks and protein powders to optimise the rider’s performance and ensure the best possible nutrition delivery before, during and after racing. One Pro Cycling will also carry the branded CNP drinks bottle to meet their hydration needs. As the official nutrition partner, the CNP brand logo will feature on One Pro Cycling’s race jersey and replica kit, as well as the team’s support car.
Matt Prior, co-founder and chief executive for One Pro Cycling, said: “Today’s announcement is a landmark day for One Pro Cycling. To have secured a brand like CNP, with its legacy of success in professional sport, as our official nutrition partner, is hugely exciting. To compete at the top level, you need talented athletes, but nutrition is absolutely paramount. In cycling, it plays a major role in performance. It’s an area of our performance totally governed by smart products from CNP. As a professional athlete, I recognise the importance of having the right help. CNP’s contribution will be invaluable to the team’s success, and we are very grateful for their support.”